Black Friday 2024 is still weeks away. But these TK+ Early Deals are available now.

I’ve been tracking Black Friday sales for Wirecutter since 2016, sifting through hundreds of thousands of bombastic purchase claims and surfing through seas of mediocre TV deals.

And while the official date of this mega-event remains the day after Thanksgiving (November 29 this year), something else has become clear: the sale is getting longer and longer. Early Black Friday discounts start weeks before the event, as early as October.

That ever-increasing sales momentum makes it all the more important to take an informed approach. Knowing what to cross off your list early and which products to buy has never been more difficult.

That’s why we research the pre-holiday sale prices of our expert-recommended gear so thoroughly. Below, we’ve highlighted just the best early Black Friday discounts on Wirecutter’s picks, so you can get your holiday shopping done without the fear of getting a bad price for a bad product.