Honda Racing Corporation announces performance parts division for U.S. Honda and Acura customers

Honda’s US motorsports arm, Honda Racing Corporation USA (HRC US), has long flirted with accessory packs for production models – so the fact that it has gone this long without offering parts directly to consumers is surprising.

But the company is finally competing with a new retail division dedicated to creating “authentic” performance parts for street, track and off-road applications – like those already available to Toyota owners under Toyota Racing Development (TRD) and Gazoo Racing banners.

Fittingly announced just days ahead of this year’s SEMA Show in Las Vegas, the new company was formed following strong interest in the Acura Integra Type S HRC prototype shown during Monterey Car Week in August. That striking Indy Yellow sedan was a preview of a potential line of HRC performance parts – the kind of parts the new division was created for.

Those components, designed to increase downforce and improve high-speed stability, include a larger front splitter and cooling ducts, larger hood vents, side splitters and an adjustable carbon fiber rear wing with aluminum uprights. There were also several lightweight carbon parts such as a ventilated hood, rear doors and even one-piece Recaro bucket seats.

In fact, HRC’s efforts mirror those in Japan, where Honda sells Modulo appearance parts under the Honda Access banner; customers in the archipelago can also purchase performance kits from the closely associated (but not owned by Honda) tuner Mugen. Prototypes of the new parts, which will reportedly utilize the knowledge and expertise of HRC racing engineers, will be ready as early as next year.

“HRC US has been winning races and championships on and off the road for thirty years, and we are excited to apply this experience to new lines of performance parts for Honda and Acura enthusiasts eager to enhance their performance driving experience,” said HRC US senior vice President Jon Ikeda. “To be an original HRC part, it must meet our strict standards while functionally improving vehicle performance and the driving experience.”

HRC will be showing no fewer than nine racing and tuned road cars at SEMA from November 5 to 8, illustrating its broad racing expertise. These include the current Red Bull RB20 F1 car, the Acura ARX-06 LMDh prototype, the championship-winning Álex Palou IndyCar racer, with IndyCar engine CR-V hybrid racer concept and the aforementioned Integra Type S HRC prototype.

GALLERY: Acura Integra Type S HRC prototype

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